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Local shops turn to social media to help their businesses

DULUTH, MN — Grandma’s Marathon always brings a big boost to twin ports businesses.

However, the stores in the East Superior Street construction zone are working extra hard to attract visitors.

Phase two of the Superior Street reconstruction project is in full swing in Duluth’s Historic Arts and Theatre District.

Business owners like Emily Eckstrom say they’re feeling it.

“Yeah we are definitely down,our footsteps are lower.” Emily Eckstrom, owner of Hucklebeary states.

Customers whether from Duluth or out of town, they’re feeling it too.

Justin Mason, whose visiting from Minneapolis says,  “Now we’re trying to search around for a coffee place and its just hard trying to figure out how to navigate and where I can cross the street or not.”

The campaign asks shoppers to take selfies of their visit using the hashtag, to let others know businesses are open, and accessible.

Ekcstrom the owner of Hucklebeary a gift shop in the HART district is behind the effort. “When people come into our stores and businesses the first thing we all hear is well that really wasn’t too hard to get down there, that was really tell your friends that.”

Neighboring businesses hope the campaign catches on.

“I think its pretty awesome, its pretty cool to have this HARThop going around..there is so much to do down here to be honest.” Abby Mclaughlan, Box Office Specialist from the NorShor Theater states.

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Kaitlyn Moffett

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